Always sell with Integrity
Having integrity in what you do creates the trust you need to establish relationships with clients and patients. Even if you have the best product or service in the world, if you do not have a solid foundation of trust with your prospect, that sale is not going to happen. When you have integrity, you do the right thing. Not once or twice, but always.
Uncover Sales Opportunities
Don’t wait for your phone to ring with the client coming to you. Get out there and cultivate new business. Put a list together of all the business you know that exists with your current clients. Ask for referrals. Get out there and network in those circles where your clients might be found.
Walk a Mile in Your Client’s Shoes
Most salespeople tend to focus on the features and benefits of their product or service and less on how their product or service will actually help the client. Show an interest in your prospects and listen to their challenges. The more you learn about your client and their needs, the more you can show how your solution will fit their bill.
Whether it’s by email, text message, phone, in person, in writing, or via fax, clear and effective communication will have a direct correlation in the level of your sales success. It also will help to avoid any misunderstandings with your prospect or client.
Give you clients and patients creative ideas and helpful information. Deliver your product or service on time, or better yet, earlier than promised. Anything you can do to make the client or patient a SUPERSTAR, will only be more helpful to you down the road.