For someone looking for a new dentist, going through dental websites can quickly lead them to believe that one dentist is pretty much the same as any other. Lots of the websites look similar to each other—many even use the same stock photos or layouts, though perhaps...
Valentine’s Day is fast approaching. Have you made your plans? Flowers, candy, a romantic candle-lit dinner all sound like fine ideas…but we’re talking about your marketing plans. If marketing your practice for Valentine’s Day hasn’t even...
Most people have many options when choosing their dentist. What will set you apart from your competitor? Give them a “WOW” experience! Have you ever visited a business and thought “wow, they really went the extra mile and care about me as a person.” You want to create...
The marketing of your practice is all-encompassing. It’s not just having a website, posting to social media, or running online paid advertising campaigns. Your marketing is everything about your practice that causes someone new to contact you or keeps your patients...
If your practice, like many others, is currently closed or only open for emergencies, you more than likely have a little extra time on your hands. But what are you doing with your time?! Use this time wisely! Now is a great time to spruce up the office; do a full...
As a consumer, you most likely appreciate personalized service and meaningful interactions with a brand before you purchase a particular product or service. You may first be attracted to the brand because you picked up a shiny brochure or saw a catchy social media...