Originally published: 2017 | Updated: April 2025 In the fast-paced world of dental marketing, staying ahead of trends is essential for attracting and retaining patients. This article, originally published in 2017, has been comprehensively updated to reflect the latest...
Picture this: a family arrives in a new town, juggling a mountain of to-dos—house hunting, school enrollment, and yes, finding a new dentist. This transition window is a prime time for dental practices to connect with newcomers and become their go-to choice. With...
Word-of-mouth referrals have always been a powerful engine for growing a dental practice. But in today’s competitive environment, you need more than just the goodwill of your existing patients. Building a local referral network—connecting with dental specialists,...
Most people have many options when choosing their dentist. What will set you apart from your competitor? Give them a “WOW” experience! Have you ever visited a business and thought “wow, they really went the extra mile and care about me as a person.” You want to create...
Now that your internal and online marketing is in order, it may be a good time to broaden your reach by adding in external marketing and paid online marketing. Here are five mediums where we have seen the best results. Google Adwords Direct Mail Community Newspaper...
If your practice, like many others, is currently closed or only open for emergencies, you more than likely have a little extra time on your hands. But what are you doing with your time?! Use this time wisely! Now is a great time to spruce up the office; do a full...
