What is Guerrilla (Not to Be Confused With Gorilla) Marketing?
Taking Your Marketing Strategy Outside of the Box with Guerrilla Marketing “Life is full of surprises” is an age-old phrase that is used to describe unexpected events, both good and…
Attracting Attention with Marketing
In February, I went to one of my favorite events of the year, the Traffic and Conversion Summit. This year 7,000 people attended from all over the world—too many for…
Why Newsletters are Important
Maintaining contact is part of the strategy behind social media marketing, email marketing, and newsletters. It’s all about maintaining quality customer touch points and building relationships. Distributing printed newsletters to your…
Why Aren’t My Offers Working?
Offers are an excellent way to attract new patients to your practice, get previous patients to schedule a new appointment, or even just help your practice during a slow month,…
Why Smart Dentists Still Use Direct Mail
For your practice to thrive, you need a mix of both online and offline marketing tactics. Direct mail marketing is still used by companies of all sizes because it has…
