Just returned from my three day coaching meeting in Baltimore. We spent the time talking about what’s working in marketing, what’s working on the internet, and how to keep our heads on straight. Believe it or not, the “head stuff” is what many of us need most.

There were about 75 or so successful entrepreneurs who attended.  We had a “hot seat” session, where people volunteered to get up on stage and share what their frustrations, challenges, or obstacles were in their business. I probably don’t have to say this, but this is a very brave thing to do. You are baring your soul for all to see. Sometimes the advice that is offered is hard to take. Sometimes it leads to big breakthroughs. No matter what, it is extremely beneficial for those on the stage as well as those in the audience.

The biggest obstacle many people had was getting things implemented. Lots of ideas and things to do. Not enough time, resources, etc. to get them done. Do you ever feel like this in your business or your life? I know I do. More often than not.

One of our members offered a terrific system he developed and uses when he coaches other business owners. I am going to share this system with you. Who knows it might be just what you need to change the course of your business forever.

He calls it the 10/10 model and it goes something like this.

You take 10 major new ideas that you want to implement in your business. One idea is focused on per month for each of 10 months. You use the last two months of the year to brainstorm and recharge yourself for the next year.

Each month you take the one idea for the month and make two lists. On the first list, you put the 10 things that need to happen to get the thing done. On the second list, you list the 10 reasons why you shouldn’t do it or the problems you may encounter along the way.

The reason for second list is probably more important than the reason for the first list. Because what usually causes us to give up on an idea or put it on the backburner are the obstacles we stumble upon in the process. If you have them outlined and can expect them, you have a better chance of plowing through and getting it done.

What do you think of this model? Is it something you think you could use? Or do you have a better system you use that you would be willing to share? If so, I would love to hear from you.

With the lightning speed of our society, anything that helps us get things done faster and better is critical in business today. The faster to market, the faster you fail or succeed, the better for your business and the more innovative and successful you will be.

Author: Kathy Jiamboi

Owner of Creativedge Marketing, where growth-oriented dentists find dental practice marketing strategies and advice to take their practice to a new and higher level.

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