In 2015, there were more than 195,000 dentists in the United States. For your dental practice, that means one thing: competition. So, how can you stand out from the crowd? One great way is through digital marketing and by tracking your web metrics. But if you’re...
In the 1960s, a dentist could move to a new town and buy the only practice from the retiring dentist. Then they were set for life. But the number of dentists has increased by 127% since then. There’s a lot more competition for patients to choose from. Now...
Grow Your Practice with These 5 Dental Marketing Ideas Growth is the lifeblood of any business, including your dental practice. When you’re working in a saturated market, however, it can be challenging to bring new patients in the door. That’s becoming a...
Facebook Live and Your Practice The marketing world is constantly changing and evolving. There are constantly new products or services that enter the marketplace and change the way your practice can reach your patients. A great example is Facebook Live. Not familiar...
[Updated 11/2/17] Why Your Practice Needs to Focus on the Patient Experience A couple of years ago, during a webinar, I discussed the importance of being aware of the pathway your patients follow on the way to their first appointment with you, and how the different...