We are probably not breaking any new ground with this statement, but the internet is an important place for your dental practice! As we have mentioned in past blog articles, one of the ways people find out about your practice is through searching online. Your practice...
Because dental marketing is what we do, it’s important we learn about dentistry whenever and wherever we can. I’ve picked up a lot from reading dental publications, researching online, networking with colleagues, talking with our doctors, as well as attending dental...
Chances are you have been a victim of bad customer service at some point. When this happens, you may begin to associate that negative experience with the business where it occurred. Most of the time, one bad customer service experience doesn’t mean you never go back,...
Finally, Summer is here in Cleveland, Ohio! It sure was a long, drawn-out winter here as well as other parts of the country, without any real “spring.” It’s so nice to have warmer temperatures and sunshine! The seasons are all about transformations. The...
Do you feel like your dental marketing strategy is in serious need of a makeover? Are you frustrated by the fact that you just can’t seem to rise any higher in the search engine rankings? Confused about which traditional marketing methods are still worth your...
It’s easy for us to think that, as long as we are good at what we do, we won’t have a problem attracting people to our business or practice. Although you do need to be skilled in what you do, it is not the only factor in your success. Brand identity is a major...
