Making the Most of Experiential Marketing

Making the Most of Experiential Marketing

As a consumer, you most likely appreciate personalized service and meaningful interactions with a brand before you purchase a particular product or service. You may first be attracted to the brand because you picked up a shiny brochure or saw a catchy social media...
Are Your Patients Feeling Under-Appreciated?

Are Your Patients Feeling Under-Appreciated?

It costs more time and money to acquire new patients than to keep the ones you have. A customer feeling they were treated poorly is the #1 reason businesses lose customers.  (Customer Experience Impact Report by Harris Interactive) Although it is important to grow...
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